Wednesday, 17 October 2012

Boux Avenue Liverpool Launch.

Long time, no blog! I'm not even going to make excuses, life just got the better of me again over the past week and in all honestly all I have felt like doing is chilling with friends to keep my mind off things and being a hermit in bed the rest of the time. I'm still not 100% but I realise that moping around isn't going to do anything for me, so I am going to try my best to get back in to my blogging routine. Please bear with me! :)

Anyway, I thought I would make my comeback with an exciting event that I have literally just come back from. Theo Paphitis- the famous dragon- was in Liverpool this afternoon to launch a new Boux Avenue store- the fourteenth in the country! I went along to the press preview in the morning to have a mooch around the new store.


Boux Avenue is a lingerie, swimwear and nightwear store that stocks sizes 30A to 40H, and also sizes 6-20, meaning it caters to pretty much anybody. The best part is that they make beautiful, high quality pieces with affordable high street price tags. The layout of the shop is very luxurious, with vintage-style drawers holding all the stock and chandeliers hanging from the ceiling- You really do feel like you are shopping in a designer boutique. The staff are very welcoming and you never feel pressured to buy anything, but if you do they will offer you free gift wrapping to complete your experience!


 A unique feature than Boux Avenue boasts is in their fitting rooms. I'm sure we all know and understand the awkwardness of underwear shopping; trying something on and then having to get dressed again to change your size or having to shout out to somebody and letting the whole shop know that what you tried on isn't very flattering on you. Each changing room in Boux Avenue has a little intercom system inside it, which if you buzz it, you can talk to a member of staff who will happily help you with what you need. The changing rooms also have three light settings to make the room look like daylight, dusk or night time, so you can see what your undies will look like in different lights. Fancy!


Overall, I had a lovely day experiencing what the store had to offer before it opened to the public, and it's always nice to see stores opening with new ideas and catering for wide spectrums of people. I was given a lovely goodie bag at the end of the preview which included a gift voucher so I can't wait to go back and spend it! Theo Paphitis was lovely too- Not at all as scary as he comes across on Dragons' Den!


Have you been to a Boux Avenue store?

32 comments:

  1. I can't wait for them to (hopefully) open a store near the Reading area, I love Boux Avenue x

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  2. Boux Avenue is my favourite lingerie store, pretty much everything they stock is beautiful! Their staff at the Metro Centre store are all lovely, too.

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    1. They do have lovely stock, I need to go back for a better look around! :) x

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  3. That looks so nice!:)

    laurenlovesmakeupxoxo.blogspot.co.uk

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  4. There's one in Birmingham but I've never been in, the shop looks great though!


    Sarah x
    takemyscars.blogspot.com

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    1. Ooh you should go in and check it out :) x

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  5. I've never been to a store but I would love to go! :)

    egtx3.blogspot.co.uk
    xo

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  6. Looks really pretty. I just wish their were more options for larger cup sizes other than full coverage.

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    1. I'm pretty sure Boux Avenue's larger bras are made to offer more support, etc! x

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  7. My friend works here, can just about make her out in the first pic! Love this though, forever in the one at the trafford centre! xo

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    1. Oh really? Haha, I'd love to work there... I've never been to the store in the Trafford Centre! x

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  8. So glad they finally opened a store in Liverpool. I love this store, just a shame I couldn't make the opening. Would have loved to meet Theo!

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  9. I want to go, I want to go, I want to go! xx

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  10. look fab thanks for sharing x

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  11. Oooo wow Frances looks like a fab store!

    Em

    x

    Em's Mixed Bag

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    1. It is! So well laid out and aesthetically pleasing :) x

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  12. I love Boux Avenue! Their undies are so stylish and comfy! Looks like you had a great time! Hope your feeling better soon Xx

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    1. Thanks lovely, I need to go back and purchase something! x

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  13. Oh nice! my local one i westfield in london and they're soo friendly and it's such a nice store.

    Random question.. im planning on going to liverpool for a little get away (im from london).. any tips on what to do there? xx

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    1. It's such a lovely experience to shop there isn't it? Ooh, I'm crap when suggesting things to do around Liverpool, I'm usually only there to go to uni. But I have to say that the shopping and the night life is amazing! x

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  14. the store looks lovely and ever so fancy, hope one gets opened near me lol. Looks like you had a lovely time hun x

    www.misssunshinesparkle.blogspot.com

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    1. Haha he's planning on opening a few new stores in the new year, so hopefully one with pop up near you! x

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  15. i have a boux avenue in my city but even though i've wanted to go in i never have...after reading your post and seeing what the changing rooms are like i definitely wanna go next time i'm shopping....although i doubt anything will look good on me with my post pregger bod :(

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    1. Aww you need to go in and check it out! Ohhh don't be silly, you'll look fab! x

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